Tuesday, October 25, 2011

Coca Cola in college

Now this commercial has plenty of pros and cons to it, especially to kids that are in college like me. At the beginning of the commercial it says that this commercial is at a college campus and knowing that it is a Coca Cola commercial, you know it is going to be good. So a girl buys a Coca Cola and then right before she leaves the machine another drink pops outs and then another and another. When you are watching the video it gives you a good feeling inside watching the drinks pop out because if that were you in the video you would be so happy receiving all those free drinks. Then another person goes up to the machine to get a drink and she gets flowers and a drink and what girl does not love to get flowers every now and then. As the commercial goes on with the Coca Cola machine giving out free food and things like that and you cant help but smile and wish this happened at your school. Coca Cola is very good with making there customers feel very good about themselves when they watch there commercials and then make you want to buy you so you can feel good about your self. However, when there is a good there is always a bad that follows right behind it. Now from this commercial I can not see many of the cons from this commercial other than that this commercial really happening you to is very slim to none. You have to put yourself in a fantasyland and let yourself believe that this could happen to you when you go to a Coca Cola machine next time. All the commercial does is give the customer false hope that this would ever happen again because they know that Coca Cola is just trying to make themselves look like there the greatest product to ever walk this earth by giving out free food and drinks. Coca Cola is just trying to get Pepsi uses to change there minds and think that Coca Cola is really cool to drink when they watch the commercial and should try there product next time they buy a drink.


Video would not pop up so here is the link.

http://www.youtube.com/watch?v=lqT_dPApj9U


1 comment:

ShaunDelaney said...

After reading this blog I beleive that Coca-Cola has some of the most influencial commercials. You can not go anywhere with out seeing the Coca-Cola logo anywhere, and they know this. There commercials connect with the consumers because they know what they want. Coca-Cola does a very good job by persuading its consumer to drink its soda. Such commercials that influence people are during the holidays, Coca-Cola actually shows Santa Clause drinking a Coca-Cola to refresh him self after a long night delivering presents around the world. I think this is one of the smartest commercials because every kid grows up looking up to and idolizing Santa. The fact that he is shown in the commercial drinking a Coke will sway children into wanting to drink Coke. For every company, marketing plays a crucial role, it could literally make or break a company. Coca-Cola understands this very well, and shows it with every commercial they put out.