Hillary White
Professor Fleury-Lawson
Business and society
10/6/11
Dunkin Donuts
The franchise that I choose to research about is Dunkin' Donuts. Founded in 1950, today Dunkin’ Donuts is the number one retailer of hot regular coffee in America, selling 2.7 million cups a day, nearly one billion cups a year. Dunkin' Donuts is also the largest coffee and backed goods chain in the world. Dunkin’ Donuts have more than 8,835 stores worldwide, including 6,395 franchised restaurants in 34 states in the U.S. and 2,440 international shops in 31 countries. Dunkin' Donuts is clearly America’s number one coffee choice.
Investing in a Dunkin' Donuts can go for $ 200,000-$500,000. Dunkin’ Donuts Franchise investment opportunities are available for both individuals and corporate investors interested in purchasing Dunkin’ Donuts development agreements. Becoming an owner and operator of Dunkin’ Donuts franchises allows you to join the established Dunkin’ Donuts brand. I personally would not mind investing in a Dunkin' Donuts only because you can make a lot of money and you have many perks to it. The article says that there has never been a better time than now to explore a Dunkin' Donuts franchise opportunity. Dunkin’ Donuts has launched an aggressive national growth strategy which includes expanding in existing markets while entering new cities throughout the country.
I explored the Dunkin' Donuts website and found out a lot of good information about franchising. Also I read a lot about what other franchisees are saying about owning a Dunkin' Donuts. Franchisee Joe White says "Dunkin' Donuts doesn't have a one-size-fits-all box. They get it. Dunkin' Donuts gives me a variety of store options that are tailored for specific retail environments." Also franchisee John Motta said “For me and my investors, it is all about growth potential." I also found out about what it takes to be a Dunkin' Donuts Franchisee. On this website I found some information about qualifications that Dunkin' Donuts candidates must meet to become a franchisee. They said, you must have a passion for, and dedication to, operational excellence .Maintains adequate resources ,cultivates an understanding and a drive for local store marketing and community involvement, possesses a clear understanding of the real estate development process, has prior management level experience in food service and/or restaurant operations , demonstrates the ability to build a high performing team and organization and capitalization to purchase a development opportunity for one or more Dunkin' Donuts restaurants and many other qualifications.
3 comments:
Hillary, I thoroughly enjoyed your blog on opening a Dunkin’ Donuts franchise. I never knew that it was founded in 1950. I can’t believe they sell 2.7 million cups of coffee a day and approximately 1 billion a year, that is unbelievable. I do believe that it is the largest coffee chain in the world; I mean “America runs on Dunkin’” is not just a slogan but also reality. I found it fascinating that there were more than 8,835 stores worldwide. I had a feeling that the investing for a Dunkin’ Donuts would be quite expensive and I was right, around $200,000 to $500,000, which is a lot of money. I found it interesting that the article you used said there was no better time than now to explore a Dunkin’ Donuts franchise, especially because they launched an aggressive national growth strategy which includes expanding in existing markets while entering new cities throughout the country. I do agree, when the website said, you must has a passion for, and dedication to, operational excellence. I believe when opening any franchise or any business you need to have that overwhelming want to succeed and flourish. I definitely follow the slogan, “America runs on Dunkin’” because I do run on Dunkin’ Donuts. I find it interesting exploring these different franchise opportunities and I found your blog to be very informational and intelligent.
I can't believe that Dunkin Donuts is only located in the North East mainly. I just recently found out from a friend that he did not have many Dunkin Donuts around from where he lived! I believe that the fraanchise as a whole is a booming industry that is only going up. If i were going to buy a chain of any buisness it would be a chain of Dunkin Donuts.
Seeing as i did the same exact franchise as you it was interesting to read about the different information i didnt find. Like the fact about 2.7 million cups per day averaging out to over a billion cups per year. A billion cups of coffee alone just being sold by dunkins, you have to take in to consideration that we have starbucks, other small single owned business's and so many other companies that sell cups of coffee.
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